What we do.
Build industry influence for medtech leaders
We help medtech executives translate their expertise into industry influence through strategic LinkedIn positioning. By crafting high-value thought leadership, optimizing executive presence and expanding professional networks, we ensure our clients are recognized as trusted voices in medtech. Our approach is designed for leaders who want credibility, not just visibility.
Your expertise. Your leadership. Your legacy.
Built for medtech leaders.
We work exclusively with medtech executives including CEOs, board members and senior leaders. Unlike general branding agencies, we understand healthcare technology and the nuances of medtech leadership.
Confidential, executive-level support
We handle the execution while you maintain full control. All content is written in your voice, pre-approved by you and strategically aligned with your career goals. We operate discreetly, ensuring that your brand is built with authenticity.
Consistent execution, minimal effort.
Your personal brand is a valuable asset, but you don’t have time to manage it. We craft thought leadership that positions you as a trusted authority in medtech while fitting seamlessly into your schedule.
Influence that creates opportunity
A strong personal brand is more than just visibility. Executives who invest in their industry presence attract board invitations, keynote opportunities and strategic partnerships. We position you for long-term success so that when the right opportunity arises, your name is already in the conversation.
Executive Echo is specialized.
We don’t do mass content.
We position executives as elite industry experts, not social media influencers.
We don’t do every platform.
We focus exclusively on LinkedIn as it’s the primary platform where medtech executives engage.
We don’t chase likes or followers.
Every post, article and interaction is designed to build authority, credibility and real industry impact.
We don’t promise immediate results.
Thought leadership isn’t built overnight. Real influence requires consistent, high-value content over time.
We don’t rely on automation.
We engage as real humans and never use engagement bots or generic automation tools.
We don’t take every client.
We work with a select few because real influence requires research and time to create high-quality content.
Meet Elizabeth Malson
Elizabeth Malson is the founder of Executive Echo, a specialized firm dedicated to building and executing personal brands for medtech executives, board members and CEOs. With over 15 years of commercial leadership across pharmaceuticals, biologics, diagnostics, medical devices, and CDMO, Liz understands the unique challenges medtech executives face when it comes to visibility, credibility and industry influence.
Her experience at Medtronic, Roche, Dentsply and Curia combined with her expertise in marketing, corporate strategy and executive leadership allows her to craft high-impact personal brands that elevate medtech leaders beyond their corporate roles.
A frequent speaker, Liz provides firsthand insight into what sets top-tier medtech executives apart and how to position you as one of them. At Executive Echo, she works exclusively with senior leaders who are ready to translate their expertise into influence and opportunity.
→ Follow or direct message Liz on LinkedIn
It starts with a conversation
Why executives should prioritize personal branding
Given the competitive medtech landscape, executive leadership is about more than expertise. Visibility, influence and trust now play a critical role. The industry is evolving with advancements in AI and market consolidation which is reshaping the playing field. A strong personal brand ensures that top executives remain relevant, connected and positioned for high-value opportunities.
Executives who invest in their brand attract board seats, speaking engagements and strategic partnerships while reinforcing their credibility among investors, peers and customers. In an era where LinkedIn serves as a digital boardroom, decision-makers look beyond referrals and résumés to assess thought leadership and industry authority.
Your reputation is your currency. This year, medtech executives who actively shape their narrative will control the conversation while those who remain silent risk being overlooked.